Agritourism Market and Product Development
Status Report 2001
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Executive Summary
Chapter 1 : Introduction
Chapter 2 : BC Agritourism Development Snapshot
Chapter 3 : Agritourism Travel Market Characteristics
3.1 BC Resident Agritourism Markets
3.2 Non-BC Tourists
3.3 Specialty Agritourism Markets
Chapter 4 : Market Development Support
4.1 Marketing Challenges
4.2 Industry And Government Support In BC
4.3 Provincial Government Support
4.4 Federal Government Support
Chapter 5 : BC Agritourism Industry Challenges And Strategies
5.1 Agritourism Industry Recognition
5.2 Supportive Agritourism Policies And Regulations
5.3 Supportive Agritourism Financing
5.4 Effective Training Programs
5.5 Liability And Risk Management Programs
5.6 Product And Service Quality Control
5.7 Strategic Partnership Development
5.8 Marketing Programs
5.9 Conflict Management Programs
Chapter 6: Agritourism Publications
Chapter 7 : Agritourism Web Navigation Guide
Appendix
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